Amina K

Amina KResort Collection

A combined e-commerce and lifestyle campaign for Amina K, photographed in Cairo with the Pyramids as a striking backdrop. The imagery balances clean, product-focused compositions with elevated lifestyle moments, creating a visual identity that feels contemporary, editorial, and distinctly Egyptian.

Client
Amina K
Year
2025
Scope
Photography, Creative Direction
Category
Fashion, Campaigns
Model in a blue embroidered jacket and pinstripe trousers before wooden shutters
Two models in the resort collection in a sunlit courtyard
Two models in embroidered jackets over blue pinstripe shirting
Two models in the courtyard with hanging pendant light
Two models in the garden courtyard with a yellow facade
Model seated on floral cushions in a black and cream embroidered set
Model seated on a cream staircase holding a brocade bag
Model walking past yellow shutters in a gold brocade coat
Model resting on a staircase in a shimmering black set
Model against a cream wall with a brocade shoulder bag
Model in burgundy beside a wooden screen and console table
Back view of a patchwork brocade jacket and grey skirt
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